So this is pretty interesting... These are the TOP favorite ice cream types according to Instagram hashtags.

If you aren't familiar with the hashtag, we will quickly explain. When someone posts a photo to Instagram they hashtag it. This saves it in a database where other people can look it up.

So it would stand to reason that the ice creams with the most pictures and hashtags across the world, are the top selling as well.

If you aren't offering some of these flavors, it might be worth trying!

Often times ice cream shops offer very interesting and unique flavors, but how do they stack up to timeless classics?

This metric might be a little harder to judge honestly. The reason is that if only 1 or 2 stores are offering a specific flavor that is unique to them. There won't be as many hashtags or as many people purchasing it.

Where as something like strawberry, might be available everywhere. So, it will get more posts/tags. But this is still a very telling and interesting take on things.

So let's get to it. Here are the top hash-tagged ice creams this year.

Top 20 Ice Cream Flavors

1) Vanilla (439,108 hashtags)

2) Matcha (315,714 hashtags)

3) Chocolate (301,979 hashtags)

4) Coconut (184,669 hashtags)

5) Strawberry (152,029 hashtags)

6) Banana (133,179 hashtags

7) Mango (97,809 hashtags)

8) Oreo (81,290 hashtags)

9) Coffee (59,736 hashtags)

10) Pistachio (52,118 hashtags)

11) Ube (35,414 hashtags)

12) Cookie dough (27,859 hashtags)

13) Avocado (26,748 hashtags)

14) Mint (23,899 hashtags)

15) Pumpkin (21,405 hashtags)

16) Cotton candy (19,050 hashtags)

17) Salted caramel (18,827 hashtags)

18) Bubble gum (18,523 hashtags)

19) Peanut butter (18,229 hashtags)

20) Blueberry (18,147 hashtags)

Would you have guessed that Matcha would be in second place? Or that Avocado would be on this list at all? Personally I have never had avocado ice cream, I wonder how it would do as a soft serve... What do you think?

Some interesting flavors that aren't very common, but still had a decent amount of photos are: Bacon, Olive Oil, Garlic, Sweet Corn, and even... Lobster flavor!

Do you offer any untraditional flavors in your frozen dessert shop? We would love to know in the comments.